Iran Bracelet Wins Silver A' Design Award in Jewelry Design

Mersa Habibi’s Iran Bracelet for Taj Gold won a Silver A’ Design Award in the Jewelry Design category on June 19, 2026. The recognition highlights a gold bracelet that blends Persian heritage, hidden engineering and contemporary wearability. Why it matters: - The Silver A’ Design Award gives Taj Gold and Mersa Habibi international validation for a jewelry piece built around cultural storytelling, not just decoration. - The award can help position heritage-based jewelry as a stronger category for customers who want meaning, comfort and craftsmanship in one object. - The recognition also underscores how technical design choices, such as concealed mechanisms, can raise both usability and artistic value. What happened: - The A’ Design Award named Iran, a bracelet designed by Mersa Habibi for Taj Gold, a Silver A’ Design Award winner in the Jewelry Design category on June 19, 2026. - The award announcement was made from Como, Italy. - The winning design is titled Iran Bracelet. - More information is available on the award page . The details: - The bracelet draws on 17 monuments from different eras and cities across Iran. - The design abstracts those monuments into a single composition that represents unity in diversity under a shared identity. - The piece is crafted in solid yellow gold. - Hidden clasps and hinges are integrated into the structure to preserve strength, comfort and uninterrupted visual flow. - Initial sketches were developed into precise 3D CAD models to refine balance, proportion and ergonomics. - The A’ Design Award uses a blind peer-review process and an international jury panel. - Jewelry Design evaluation includes innovative concept, artistic expression, craftsmanship excellence, material selection, wearability and comfort, design aesthetics, cultural relevance, technical proficiency and durability. Between the lines: - The award reflects a broader market preference for jewelry that signals identity and narrative value, not only luxury materials. - The Iran Bracelet shows how architectural references can be translated into a modern wearable product without losing symbolic weight. - The result also suggests that engineering details can be a core part of the design story, not just a hidden functional layer. What’s next: - The recognition is expected to support future work from Taj Gold and Mersa Habibi that reinterprets cultural narratives through jewelry design. - The award may encourage further exploration of miniaturized architecture and concealed mechanisms in the category. - The honor could also broaden interest in heritage-driven collections for both domestic and international audiences. The bottom line: - The Iran Bracelet turned Persian heritage into a technically polished piece of contemporary jewelry, and the A’ Design Award judged that mix worth Silver recognition.